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7 Beauty Products That Make You Look Like An Instagram Filter IRL

by Martha Adams

Filters are the perfect tool to jazz up any photo, but even when you’re not behind the camera, you can still step out with a Valencia glow. There are several makeup products that can help you achieve a picture-perfect look, from pore-minimizing blurring creams to smoothing primers. If you really want your makeup to be on fleek, you can incorporate all of the below tricks into your look. Or you can pick one or two favorites for a more subtle take. Keep reading to discover seven products that will keep you Insta-ready all day.

Maybelline Facestudio Master Contour Stick, $8; walmart.com

I know you’re probably tired of hearing about contouring. But it will help you mimic the look of your beloved Snapchat beauty filter. First, use the highlighter side of this stick to emphasize the space underneath your eyes. Then, press the darker color up against the sides of your nose. This will create a more natural-looking contour. And don’t forget about your cheeks. Use the dark side of this duo stick to create a deep shadow in the hollows of your face.

Boscia Tsubaki Glotion, $38; boscia.com

This is a light-reflecting cream that will brighten dull skin just like the Juno filter on Instagram. When I first squeezed this moisturizer on to the tip of my finger, I thought that it would be too pale and glittery for my dark skin. But this pink formula rubs in effortlessly, leaving behind an iridescent glow. I like to start off with my usual moisturizer all over my face, and go back in on areas that typically need a boost, like under my eyes and on my chin.

Becca Backlight Priming Filter, $38; ulta.com

A primer is key to smoothing out your complexion just like those photo editing apps (you know FaceTune and Perfect365). This one will do exactly that, plus give your face a luminous glow that isn’t glittery—and a little goes a long way. All you need is one pump of the lightweight elixir to give your face a real-life soft-focus finish.

Marc Jacobs Glow Stick Glistening Illuminator, $42; sephora.com

If you want to glow brighter than the Valencia filter, an illuminator is the way to go. Once you’ve set your makeup, dab a small amount of this product on to the apples of your cheeks and underneath the arch of your eyebrows. Be careful not to overdo it. All I use is a tiny bit, and it gives my oily skin the perfect gleam.

Smashbox Photo Filter Powder Foundation, $42; sephora.com

This foundation is exactly like turning up the saturation on your face IRL. The warm formula will add a rich color to your skin, while minimizing the appearance of pores. I love the smooth finish it gives, which looks great on and off camera. The best part is that you can apply a small amount for a light coverage or increase the photo-filter powers by building it up with more layers.

Milk Makeup Eye Marker, $20; birchbox.com

Filters like Lo-Fi and X-Pro play up the details in your eyes to make eyeliner pop. If you want a striking look in person, the Milk Makeup Eye Markers will get the job done. They work just like a sharpie. One swift line will leave behind remarkably pigmented definition. If you want to add more depth, just let each layer dry before going back in for another round.

Rimmel Scandaleyes Waterproof Kohl Kajal Eyeliner Nude, $4; walmart.com

It doesn’t matter if you’re on Snapchat or Instagram, the best filters know how to make tired peepers look bright. You can replicate the doe-like effect by lining your waterline with a skin-tone-matching pencil. The natural shade will make pupils appear bigger and whiter, which is perfect after sleepless nights.

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